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After a season filled with success, the Rajasthan Kabaddi League that’s managed by Atlanture Sports activities Pvt Ltd has introduced that Season 2 will begin from June this 12 months and will probably be daring, greater, and extra aggressive in each potential side. With this announcement, RKL has put a full cease to the curiosity of the followers who had been eagerly ready for Season 2 since 2019. The administration has additionally acknowledged that this season will surpass the earlier season not solely by way of success and alternatives for gamers but in addition for small companies that wish to elevate themselves on a much bigger scale.
The beginning of the Rajasthan Kabaddi League is a results of exhausting work and in-depth analysis which led the administration to conclude that there was a determined must create a reputable and robust platform for gamers to showcase their abilities in addition to for small regional companies and MSMEs to advertise their manufacturers. Envisioned to do the identical, Shubham Chaudhary began Rajasthan Kabaddi League, a Nationwide-level skilled Kabaddi event the place gamers from Tier 2 and Tier 3 cities, who, sadly, don’t make it to huge Professional-league tournaments, can play and make it huge for themselves.
Additional, the Rajasthan Kabaddi League has confirmed to be a rock-solid platform for a plethora of companies and MSMEs who’ve a restricted finances and demographically and geographically focused viewers to advertise their manufacturers. The primary season had mega-brands like Redbull, OPPO, Zee Studios, and Guide My Present as the important thing sponsors of the league. Season 1 was held three years in the past and witnessed 8 groups preventing for the title. When it comes to viewership and attain, combining all of the social and digital media platforms, the occasion reached as much as 5 million folks.
Speaking in regards to the plans for Season 2, Founder and CEO of Rajasthan Kabaddi League, Shubham Choudhary says, “We are excited to announce Season 2 after a gap of three years due to the outbreak of the Novel Coronavirus. This season will be held in the Capital city of Jaipur and we promise to our audience, spread across India, that they will get to witness some of the big names in the field of Kabaddi playing this season. We are also determined to collaborate and give an opportunity to numerous small regional businesses and MSMEs to promote their brands, who, earlier, could not promote their businesses due to lack of mega advertising funds that were demanded by big professional leagues.”
Season 2 of the Rajasthan Kabaddi League will begin in June and eight groups will battle to raise the trophy. As per the revelation made by the administration, this season may have 32 matches unfold throughout 2 weeks. To make sure wider protection and a most attain of the occasion, the sport will probably be broadcasted dwell on DD Sports activities. Additional, to reinforce the on-air broadcast high quality, the manufacturing will probably be carried out by one other top-notch company. The administration is leaving no stones unturned to make this season greater and higher and for a similar, the RKL can be selling its platform on a number of main Leisure and Regional Information channels which additionally embody Zee Rajasthan and some others.
Rajasthan Kabaddi League has altered the notion that India isn’t just about Cricket. By making certain dwell broadcast of the occasion and roping in among the big-media giants for the promotional side, RKL, within the true sense, has emerged as a boon for small startups and regional companies by offering them a platform to raise their manufacturers.
Story first printed: Tuesday, March 8, 2022, 14:05 [IST]